Our latest Mayesh Design Star, Ashley Rodriguez of Garden & Grace Floral Design and Kimber Greenwood of Waterbear Photography sat down with Yvonne to take a deeper dive into their fantastical underwater shoot, chat about developing a great florist-photog relationship, and girl power!
Below are the podcast, video replay, and show notes:
SHOW NOTES
- Before we get started:
- Are you our next Mayesh Design Star??? We are currently searching for our lineup of 2023 stars. Next year we are going to have 4 designers create 3 videos each and we are going to be focusing on sustainability! If that interests you or you know someone that would be perfect, be sure to spread the word and fill out our application. Learn more here:
I just got back from CalFlowers Fun N Sun conference that took place in San Diego. A big focus of the conference was to discuss the success of That Flower Feeling campaign. If you aren’t familiar with the campaign, I’m going to share with you a 30 second video. CalFlowers has created so many different types of assets videos in different lengths, images, and more. You don’t have to use their assets but they are available for you use for free or you can use them as inspiration for your own campaigns. I plan on having Steve Check it all out here:
We are in the 3rd round of our Customer Appreciation Giveaway - have you entered yet? We teamed up with an amazing marketing agency, FreshPath, to give away 20 marketing workshops through the end of Feb!! The next deadline to enter is December 12th. You can select from 5 different packages to help your biz!
QUESTIONS
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- Now that the second video has come out and we saw the behind-the-scenes of the underwater shoot, what are your biggest take-aways? Anything you would each do differently the next time?
- Ashely, I know you took your time in planning what flowers to use underwater. Did all of them work out the way you had hoped or did you come across any issues?
- Kimber, can you talk a bit about the equipment that you use for this type of shoot?
- What makes a good photographer-florist relationship?
- Women supporting women in entrepreneurship seems to be a big focus for you both - has that always been a priority for your businesses?
- What is next for your photography/floral partnership?
Connect
https://www.instagram.com/gardenandgraceflorals/
https://www.gardenandgraceflorals.com/
https://www.instagram.com/waterbearphotography/
https://waterbearphotography.com/
AUDIENCE/IG LIVE QUESTIONS (Ali/Em)
- comment: @ retiredplantlady - good morning! I am so impressed with all of your mechanics!
- question: @ retiredplantlady - what was your budget for this amazing shoot? (ballpark figure)
- @caro.millsaps - how did you get connected in order to collaborate for this shoot? did you know already know each other? did you reach out via social media?