A Florist’s Guide to Mastering Valentine's Day

Valentine's Day presents unique challenges for floral businesses as they face high customer...

That Flower Feeling Webinar Replay

I recently had the privilege of being part of a panel discussion that delved into the best ways to...

That Flower Feeling Free Webinar

Are you familiar with That Flower Feeling? Two years ago, a marketing initiative was created with...

Mornings with Mayesh: Brand Strategy with Melanie Spilbeler

Are you a florist in need of some guidance with your brand or brand strategy? Branding is way more...

Mornings with Mayesh: Floral Marketing with Hafsa Lewis

What is floral marketing? Hafsa Lewis of Hafsa & Co joined me live yesterday to answer that very...

MDS x Beautiful People: Floral Marketing

In her second video, Hafsa sits down with Darya Gault & Rachel Afshari of Lemon Press Nantucket to...